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LIC Committees

LIC Marketing and Home Service Committee Meeting

July 30, 2019 – August 1, 2019
Hosted by Kemper, St. Louis, MO

TUESDAY, JULY 30, 2019

7:00 pm - 9:00 pm

Hosted Networking Dinner

New Location! Granite City Food & Brewery, 11411 Olive Blvd, St. Louis, MO 63141.
Meet in DoubleTree lobby for carpools to depart at 6:45 p.m.

8:00 am - 8:30 am

Continental Breakfast Provided by Kemper Life

Plan to depart from hotel lobby at 7:45 a.m.

8:30 am - 10:00 am

Welcome & Attendee Introductions

10:00 am - 10:30 am


10:30 am - 12:00 pm

Facilitated Discussion with Live Polling

Jeff Shaw, CLU, ChFC, Executive Director, LIC

Find out what others are doing, what’s working and what isn’t, and discuss common challenges and solutions. Topics will be pre-selected by participants, including:

• Placement Ratios: Where do you stand compared to your competition? What are others doing to improve theirs?
• 2017 CSO – Are You Ready? Is your company all set or running down to the wire? How is it changing your product portfolio? What is your experience so far?
• Automated Underwriting: What once was expected in 5 days is now expected in 5 minutes; automated underwriting seems to have become imperative. Who’s using which tools (Risk Classifier, Rx data, etc.)?
• Agent Support: How are companies communicating with agents (email, text, mail)? Are you moving away from paper or still mailing agent kits? What methodology do you use to support agents and offices? What are you doing to keep agents, and keep them happy?
• Growing Business: What are others doing, where are they applying money and resources? Boots on the ground or technology? How are they trying to get more business for the agents?
• Your Topics: Send your topics or questions by July 23 to jshaw@limra.com.


12:00 pm - 1:00 pm

Networking Luncheon Provided by Kemper Life

1:00 pm - 2:00 pm

Implementing New & Upcoming Technology in the Field

Dick Miller, CLU, ChFC, Chief Agency Officer, Kemper Life
Hear about Kemper’s experience implementing some of the latest and greatest technology including e-apps, iPad-based collection, and other improvements for both the sales force and customer experience. Discuss what technologies others are using or considering, and lessons learned developing in-house as well as with outside vendors.

2:00 pm - 2:30 pm

Facilitated Discussion with Live Polling (continued)

2:30 pm - 3:00 pm

Tour of Kemper Life

3:00 pm

Sessions Adjourn for the Day

6:30 pm - 8:30 pm

Hosted Networking Dinner

Paul Mineo's Trattoria, 333 West Port Plaza, St. Louis, MO 63146
Meet in DoubleTree lobby for carpools to depart at 6:15 p.m.

8:00 am - 8:30 am

Continental Breakfast Provided by Kemper Life

Plan to depart from hotel lobby at 7:45 a.m.

8:30 am - 9:30 am

Managing & Measuring Customer Experience

Todd Silverhart, PhD, LLIF, Director of Insurance Research, LIMRA 

Consumers and agents have shifting expectations in terms of how they want to be serviced. This presentation will cover the drivers behind these changes, the perspectives and perceptions of the different audiences, determining critical touch points, and some ideas about how to measure your success.


9:30 am - 10:30 am

Facilitated Discussion with Live Polling (continued)

10:30 am - 11:00 am

Closing Discussion/Next Meeting Planning

Discuss topics and speaker ideas for the LIC Annual Meeting & Marketing Conference, February 5-7, 2020, at Loews Ventana Canyon Resort in Tucson, Arizona.

11:00 am