Toronto , September 20, 2004 – LOMA and the Life Insurance Institute of Canada (LIIC) will host two seminars in Toronto that will help financial services companies develop service strategies.  LOMA Policyowner Service Seminar will be held October 25-26; LOMA Contact Center Workshop will be held October 27-28.  Both meetings will be held at the Sheraton Centre Toronto Hotel.   

The LIIC: A LOMA Institute generally holds section meetings for its call centre management and individual product administration sections.  These section meetings are being combined this fall with these renowned LOMA workshops to allow members to learn from a broad range of speakers and other industry professionals.   

"We are excited to co-host in these valuable workshops,” said Debbie Cole-Gauer, FLMI, executive director of the LIIC.  “The combination of general sessions and interactive discussions allow attendees to really learn and compare the latest developments in customer service.”

Topics at the two workshops will cover maximizing workforce effectiveness, customer contact compliance, and developing strong customer service strategies.  Registration for each workshop is US$445 for LOMA and LIIC members, and US$745 for nonmembers for registrations received by September 30, 2004.  Discounts apply for people attending both meetings, and for companies sending multiple attendees.  For more information, visit www.loma.org/pss.asp or call 770-984-6458.