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Leveraging LinkedIn

Course Type: Short Online Course
Topics: Marketing & Business Acquisition, Social Media
Language: English


Networking has always been critical to your business. But these days, people aren't answering cold calls or taking the time for a chat over coffee. How are you leveraging LinkedIn to connect with prospects and customers?

In Leveraging LinkedIn, you’ll learn how to spread your message through this powerful network. You’ll find out how to expand your reach and position yourself as a valued thought leader.

This practical and relevant course includes five, 15-minute lessons:

  • Stand Out: Build a Powerful Profile
  • Connect: Grow Your Network
  • Tune In: Keep Up in a Busy World
  • Share: Be a Thought Leader
  • Reach Out: Promote Your Brand
Course Objectives
  • Explain best practices for creating accounts and content.
  • Identify strategies to connect with prospects, customers and other professionals.
  • Leverage LinkedIn as a tool to stay informed.
  • Identify thought leadership strategies.
  • Identify approaches to extend brand reach and increase audience engagement.

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Contact us for more information about LOMA's training programs.